|
Paid Search & Paid Placement Management Your spend in this area needs to be carefully managed to ensure you are getting the most out of your advertising dollars. Effective ad text, targeted keywords, negative keywords and highly relevant landing pages can have a massive impact on the amount you spend and return you get. InSite Technology is a certified Google Adwords Professional and has been managing paid search initiatives for over 6 years. Our paid search programs include Google, Yahoo and LocalAdlink as well as targeted placement advertising. Our management program includes:
Our expectation is that we'll reduce your workload, provide you with detailed information website and customers and boost your online sales substantially. The rewards are substantial and the costs are very reasonable, typically running at $200 per month + 30% of the managed spend. |
Your Online Marketing Resource This service encompanses all of the others and establishes InSite as your online marketing team. For many businesses, adding the employees necessary for an online marketing team is just not practical and it can often be difficult to attract the best talent if you don't have a major internet presence and career paths for this staff. InSite Technology is ready to work with your team to design and implement an effective online marketing program. These creative programs typically leverage paid search and placements, but also involve alignment of your website, natural search initiatives and social media. may include tools like Google, Yahoo, eBay, LinkedIn, Facebook, Blogs, Message Boards and more. The possibilities are endless and continuing to evolve. Have a highly visual product, maybe there's a strategy that includes YouTube. Our role here is to lead your online presence and includes:
Our goal here is to help build your brand and drive traffic through a multi-faceted approach. We are happy to work with you to structure a program and costs that fit your needs. |
|
Advice & Support If you have the time and interest to learn and manage your online marketing program yourself, we are happy to help you get started. This consulting service is billed on an hourly basis. Some of the initiatives we can help you get started include:
A typical program would involve 2 days to get started and then a half day per month of support. |
Website Development / Enhancement All of your marketing efforts typically involve a step where potential customers check out your website. Maybe that's where they buy, or make a reservation, or make sure you have the right credentials. It's critical that your website works for your customers. InSite Technology will help you establish a web presence that's right for your business. From our in house capability to create and update websites to the web design capabilities of our partners, we can help. Costs here can vary substantially depending on your needs. We're happy to provide an estimate. |
Engage your customers online
We love what we do and our desire is to establish a program that works for you. InSite Technology can help your business drive sales and brand recognition by:
- Managing your Pay Per Click & Placement advertising
- Includes creating paid ads on Google and Yahoo
- Providing advice and support to your team
- Consulting services to get you started
- Website enhancement and development
- To build or enhance the effectiveness of your website
- Serving as your online marketing resource
- A service that saves you time and money by having InSite as your online marketing team. Includes all of the InSite services at an affordable monthly price