A vortex of creativity, technology and marketing

Website design and online marketing programs

Website Design

Much like fishing your website needs to first attract a potential customers attention, then present something of interest, and then get them to take the action you want.

Sample Website

Website Development / Enhancement All of your marketing efforts typically involve a step where potential customers check out your website. Maybe that’s where they buy, or make a reservation, or make sure you have the right credentials. It’s critical that your website works for your customers. InSite Technology will help you establish a web presence that is right for your business.

From our in house capability to create and update websites, to the web design capabilities of our partners, we can help.

Recent works are shown <right> including a website enhancement project where we updated content and structure of an existing website, and a new website creation we completed with a partner company. We’ll provide the right resources for your website enhancement or development projects.

Costs here can vary substantially depending on your needs.

Contact us today for an estimate.

 

Online Marketing

Your customers are online

Call us today for a free review of your online marketing presence. We’ll take a look at:

      • The look, feel and message of your website
      • Core website components for search engines
      • Current online marketing initiatives
        Just getting started – we’re here to help

We’ll also discuss your business objectives, marketing message and target customers. Through this discussion we’ll provide recommendations with no obligation and if appropriate, outline how InSite Technology can help. Contact us today for more information.

Getting Started Step #1: Giving customers the right message

Our first step typically involves your website. In many cases no major work is required but in most cases there is some tuning that will help. All of your marketing efforts typically involve a step where potential customers check out your website. Maybe that’s where they buy, or make a reservation, or make sure you have the right credentials. It’s critical that your website works for your customers. For additional information on website developlment and enhancement click here.

We’ll review your website and provide recommendations with your budget in mind.

Step #2: Giving search engines the right message

Search engines are the link between new customers and your business so it’s important that your website is search engine friendly. Having links, keywords, descriptions and content that works with search engines can make a major difference in your business.

Step #3: Measure it, or you can’t manage it

If you don’t have a detailed website analytics program in place we’ll install one, or work with your webmaster to get one in place. These tools bring back important information on who is visiting your website, how they found you, what they looked at, where they’re from and more. This data can help you make effective decisions on marketing strategy and spend. Best of all, there are very good tools available at no cost beyond the effort to implement them.